Daphne bholua 'Jacqueline Postill'

Daphne bholua ‘Jacqueline Postill’ is a highly prized evergreen shrub known for its exceptional fragrance and elegant winter flowers. Considered one of the finest winter-flowering shrubs, it produces clusters of delicate pink blooms that fill the air with a powerful sweet scent during the colder months. In a garden centre setting, this variety is a premium plant that attracts customers looking for winter interest and fragrant garden planting.

Flowers, Fragrance & Seasonal Interest

The main highlight of Daphne bholua ‘Jacqueline Postill’ is its stunning winter display of fragrant flowers. From mid to late winter and into early spring, clusters of tubular flowers appear along the stems. The buds are usually deep pink, opening into soft pink to pale lilac flowers with a white interior.

The fragrance is one of the strongest among garden shrubs, making this plant a favourite for sensory gardens and winter planting schemes. Even a single plant can scent a large area of the garden.

Key visual selling points:

• Highly fragrant pink winter flowers

• Flowering from winter into early spring

• Deep pink buds opening to pale pink blooms

• Attractive evergreen foliage

• Elegant upright shrub habit

When in flower, this plant becomes a real focal point in garden centre displays due to both its beauty and fragrance.

Growing Conditions & Easy Care

Daphne bholua ‘Jacqueline Postill’ grows best in a sheltered position where it is protected from cold winds. It prefers fertile, well-drained soil and benefits from a position with partial shade or gentle sunlight.

Once established, this shrub is relatively easy to care for, but it prefers not to be moved, so choosing the right planting position is important.

Care and growing advice:

• Plant in full sun or partial shade

• Choose a sheltered position

• Requires fertile, well-drained soil

• Water regularly while establishing

• Avoid transplanting once planted

Minimal pruning is required, as the shrub naturally develops an attractive upright shape.

Garden Uses & Retail Appeal

From a garden centre perspective, Daphne bholua ‘Jacqueline Postill’ is a valuable winter-interest shrub that offers both colour and fragrance at a time when many gardens are quiet. Its elegant form and scented flowers make it a desirable addition to many garden styles.

Popular uses and selling ideas:

• Fragrant winter garden planting

• Feature shrub in borders

• Near entrances, patios, or pathways

• Cottage and woodland-style gardens

• Sensory and wildlife-friendly planting

In retail displays, this shrub pairs beautifully with other winter-flowering plants such as hellebores, camellias, and sarcococca. Its exceptional fragrance, winter blooms, and evergreen foliage make Daphne bholua ‘Jacqueline Postill’ a premium and memorable shrub that customers value for year-round garden enjoyment.

• Size
  4 Ltr pot

We currently only deliver within the island of Ireland, other countries can be quoted for by contacting [email protected] or via telephone on 06964084
 

Standard Delivery is FREE on orders over €250*

All standard deliveries will be completed within 5-7 working days via Fastway Couriers, any delay to this delivery time, the customer will be notified by One of our staff.

The in-Store delivery charge will vary compared with online, in-store delivery charge is done on a case by case basis. 

* Only mainland Ireland addresses qualify for free delivery.
 

Live Plants Delivery

Our live plants are packed with care and diligence by our staff, our horticulturists review each plant before despatch to ensure quality is maintained.
Live Plant delivery charges are not calculated on weight but on the space required per package to ensure safe delivery, so delivery charges may vary as some plants require more space than others when packed.
All live plants are despatched within 3-5 working days where possible, our couriers aim to deliver within 48 hours of despatch from our Garden Centre to allow the plant to arrive in healthy condition.
 

Click & Collect

Can’t wait for delivery? Why not try our FREE Click & Collect service? Simply make your purchase online and collect it from our store located in Croagh Co. Limerick. Our staff will contact you by phone when your order is ready for collection (Please allow 24 hours minimum). When collecting your item, call the store on 069-64084. We will then load into your car as required. This service is available in-store 9am – 6pm Monday – Saturday (No collections on Sundays)

Click here for more information about our shipping conditions.

You can pay your online order either by credit card or via Paypal.
If you have any further questions about the online order payment please contact us via ­069 640 84 or mail.